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Tidal Outlook

 

Tidal Outlook

 
 
 

Tidal Outlook is a startup coastal brand focused on the surfing and fishing community in Florida. The primary demographic is fishermen and surfers resulting in a wide age range. Tidal Outlook is an eco friendly company that cares about the environment. The goal is to actively improve the beach lifestyle of Florida communities. Tidal Outlook plans to achieve this through community outreach and cooperation with similar brands.

 
 
 
 

 
 

Brand Identity

The logo’s distinctive, minimalistic, easy-to-recognize design features the sun setting over the water and showcases the company’s devotion to the ocean and the people who love it.

 
 

 
 

Surf Wax

Ever had to throw out a barely used surf wax bar because it melted inside your car on a hot summer day? Tidal Outlook’s surf wax solves that problem by packaging high quality wax in a paper tube.

 
 

 
 

T Shirts & Hoodies

To reinforce and build a stronger brand, merchandise such as T shirts and hoodies will also have Tidal Outlook’s signature logo and branding style.

 
 

 
 
 

Stationary & Stickers

Since Tidal Outlook is a starting company, it will need signature stationery like envelopes and business cards that will help solidify their branding.